BUS 2320 - Selling Fundamentals and Strategies

3 cr
A study of the process, strategies, and best-practice techniques for successfully selling to businesses and consumers. Students will apply what they learn in a simulated sales presentation to a team of buyers. This knowledge is also valuable to those who will sell new business concepts within an organization or to potential outside investors.

Prerequisite(s): BUS 2230
Typically offered: Fall